As a marketer, one of the greatest trends of social media is the way it's drastically increased the number of collaborations between brands, making for some of the most compelling marketing creative I've ever seen. Though you might not necessarily be out to change the marketing game, consider partnering with other brands whose products complement your own to run joint marketing campaigns.
Disclaimer: We spend hours researching and writing our articles and strive to provide accurate, up-to-date content. However, our research is meant to aid your own, and we are not acting as licensed professionals. We recommend that you consult with your own lawyer, accountant, or other licensed professional for relevant business decisions. Click here to see our full disclaimer.
Not only does this cut the time you spend writing your hashtags and captions, but it can help increase the reach of your posts as well. Plus, since the Instagram algorithm favors posts with specific, relevant hashtags, a great strategy is to create multiple Saved Captions with different hashtag blocks and to switch them up based on what you’re posting.
It creates smooth, time lapse videos with built-in stabilization. To create your own Hyperlapse videos, download the app and give it to access your camera. Tap the circle once to stop and start your recordings. Once you’re done recording, you can choose a playback speed between 1x and 12x. Save the final Hyperlapse video to your camera roll to upload later.
Instagram can be a relatively passive platform. What I mean by this is that people browse their feeds without much intent - they usually do it to keep up on the latest with their connections or idly do it to pass the time. If you want to drive sales through Instagram, it's important that you engage followers with content that turns them into active viewers, rather than passive scrollers.
eBay: With eBay, the procedure is very similar. You simply start by becoming an eBay seller and stay in good standing by making sure your PayPal account is verified, and then you can sign up for your store. These three steps allow you to piggyback on eBay’s reputation, reach, and sales and marketing infrastructure in order to sell your own products.
If you’ve scrolled through your Instagram feed recently, I’d be willing to bet you saw at least one post of a tasty-looking meal from the trendy restaurant that just opened up down the street. In fact, you probably saw many more than just one post like that. It’s a fact – people love sharing their best life on Instagram. I don’t remember the last time I was at brunch where anybody took a single bite of their food before whipping out their phone for a picture. If you work at an upscale, trendy restaurant or stylish boutique, it’s likely your offering has already been the subject of a customer’s Instagram post!
Your Instagram caption can be up to 2,200 characters in length and include up to 30 hashtags. They can also include emojis, but tread cautiously. If your caption is an essay chock full of distracting emojis and irrelevant hashtags, your audience may keep scrolling. As always, consider your audience when putting together your caption. Does this provide more context? Does it encourage interactions from your viewers? If not, you may want to go back to the drawing board.
To do that, you have to harbor a few fundamental guiding principles in your mind. Today, if you're at all serious about generating a full-time income (and more) from your online activities, then you need to focus on passive income as opposed to active income. Sure, the active income will help you survive. That's the scarcity mentality at play. But it's the passive income ideas that will help you thrive.
There are loads of resources for making money online as an affiliate. You could source products from ClickBank, Commission Junction, Rakuten Marketing, Share-a-Sale, Impact Radius and many others. Plus, many of the larger companies have their own affiliate programs as well. Do your due diligence and find the right company with a relevant product or service to your audience that you can sell as an affiliate.
And if you don’t want to include your product, you don’t have to. Encourage your fans to create their own videos and collect them on your page like GoPro does. Or check out the most-followed brand Nike to see plenty of effective videos. This is a brand that has a really good grasp of what Instagram is all about: inspiring viewers by using powerful visuals that focus on the audience, not the product.
My name is Jamie Spencer and I have spent the past 5 years building money making blogs. After growing tired of the 9-5, commuting and never seeing my family I decided that I wanted to make some changes and launched my first blog. Since then I have launched lots of successful niche blogs and after selling my survivalist blog I decided to teach other people how to do the same.
Prior to a recent update, Instagram Live videos could not be replayed or shared after the broadcast. And while this “limited viewing” definitely created a sense of urgency for people to tune-in, there’s a lot of value in being able to share your live videos post-broadcast. In fact, this new feature could make Instagram Live as big as Facebook Live!
You can access more in-depth Instagram metrics using third-party apps. Iconosquare and Simply Measured allow you to track additional metrics such as followers and engagement over time, optimal post time based on previous posts, and performance compared to selected competitors. Although both platforms require you to pay to use them, you can start with a free trial to see if their analytics offerings are right for you.
Real-time marketing comes into play here as well. Brands can react to a major event immediately, display their participation in an event to help raise attendance/sales numbers and promote product launches faster. Real-time marketing is becoming more relevant in terms of being necessary because society wants everything right now, they want updates and news stories right now, not hours later on their local news channels.
If you are a professional photographer, or have a real flair for photography, then selling your images on other sites could be an idea. This could be done alongside your own photography site, as it is a good way help get your work viewed by a wider audience. There are numerous stock image websites to contribute to, but choosing a popular high-end site like Shutterstock should ensure your photographs make you some money.
It’s not the sort of online money making opportunity that’s covered in glory, but everyone needs a set of eyes to make sure the numbers add up at the end of the year. Every business and most individuals need someone to help prepare tax returns, especially time or resource-strapped small business owners. The Income Tax School provides an array of training programs that'll certify you with tax prep in as little as 10 weeks, and once tax season rolls around you'll be able to charge an average of $229 per return as a freelance tax preparer with this side business idea, reports CNBC.
Another type of content that is anything that shows the inner workings of your organization. People are looking for transparency and an inside look at how things are built or done within your organization. For years, brands and organizations have built their businesses on the promise of 43 secret herbs and spices instead of giving the inside scoop.
We use influencer marketing as part of our digital marketing strategy for Instagram, and it’s our favorite platform because we get the most engagement out of it. Our target audience includes fashion oriented people who attend music festivals and enjoy electronic dance music. We engage in influencer marketing in a variety of ways. First, we find popular accounts who meet our criteria for selection, and we engage in a conversation to gauge whether or not it’s a good fit. We also use a platform called Tomoson, which is tool that helps pair influencers with brands. Often times, we will send one of our products to an influencer for free, in exchange for an honest review that is posted to their Instagram followers. For us, the most important element of an influencer package, aside from cultural fit, is the overall reach of their account. We measure our return on investment based on the number of impressions we receive, how much referral traffic we get, and of course – how many sales come as a result of the campaign.
If you offer freelance services or have a physical services business, then creating a blog is a must. On your blog you can write about the services you offer and how they will benefit your clients. Importantly you can add a ‘Services’ page, outlining the services you provide, what they include, and any other important information potential clients may need. This is an effective way to promote your services, generate leads, and increase your revenue.
Increased ad effectiveness is something Instagram Marketing is currently notorious for. In the testing stages when IG (Instagram) was seeing how powerful their newly coveted marketing method worked, they found that similar Facebook ads accumulated 15 – 30 likes, and Instagram ads received a whopping 300-500 likes! Instagram owes this to their User Base which is a content consuming machine, as well as the infrastructure of the advertising algorithm which favors ads with a high CTR (Click-Through-Rate), meaning they are presented more often to provide relevant ads to users that will be genuinely interested!
You know what? Your Instagram journey is never over. If you create an Instagram profile for your business, you will never stop growing and evolving. By using these 27 awesome Instagram tips, you can maximize your earning potential and find success on Instagram. It can be tricky, but I am sure that these tactics can help you kickstart your Instagram marketing in no time.
The tactics and tricks above are easy ways to start creating and sharing better content on instagram. Implementing the items we’ve discussed so far will allow your brand to develop and strengthen its relationship with its audience and grow quickly. You will see a spike in the levels of engagement as users will be more inclined to like, comment and share your images.
Your competitors can be a great source of inspiration for your own Instagram posts. You should try to research what they are doing, what their daily Instagram activity is like and how they do their posts. For example, check out how eBay posts an image in Instagram and how it has a great short description that reflects the image concept. Sometimes posting an image won’t really mean anything unless you explain how it relates to your product and services. Your image should include a caption that expresses the right message that your are trying to relay to your followers. It’s with the right caption that your visitors will understand the product or services for the image with a hashtag. Big companies would invest serious time researching the impact of hashtags which most small companies would overlook. So it really works to research the core concept from your competitors who are doing really well and try to follow what they do.
Create a writer website or blog. A website not only demonstrates your technical ability, but it also creates an online hub that allows clients to connect to you. Keep the design of your website clean and uncluttered. Include examples of your work that demonstrate the kind of writing you do. Make the samples easy to find and to read, and make it easy for visitors to figure out how to contact you. . A blog highlights your technical ability and showcases your ability to write blog posts. Your blog can be about different topics than those you write about for your clients. In fact, it should be on a topic that interests you. Visitors will see that you can not only write, but you can also build an online community. A good blog has the potential to earn you many referrals for more clients.
They often expect you to commit to working a certain number of hours per week, which is generally part-time. They will pay you an hourly salary for that work, so it is really more of an at home job situation than it is in an entrepreneurial way to make money online. Still, if you want to get involved in political activity, and you have the time and motivation, this could be a way to monetize that passion.
Fiverr: Israeli-based Fivver was started in 2010 by Shal Wininger and Micha Kaufam. It's a great resource for selling just about any service online. You can offer gigs as low as $5 but also get paid much more for upgrades and add-ons. There are plenty of providers earning 6 figures on Fiverr so it's definitely a worthwhile cause for generating a healthy income. Just ensure that you provide some serious value.
Instagram is an excellent platform on which to connect with various social media influencers. These social media stars have already built up a following of their own, so these posts typically perform exceedingly well. If you’re interested in connecting with an influencer, consider how other brands in a similar industry have gone about it before. Does the influencer post from their own account? Or, do they do a sort of “takeover” on the brand’s account?
23. Affiliates – There are many affiliate networks, such as FlexOffers and CJ Affiliate that allow you to promote other people’s products and services. You simply put a link or a banner on your page and then you get a percentage if someone clicks through and buys the product/service. You’ll want to select products that are specifically within your blog’s category.This is an effective way to earn money once you have the traffic coming to your blog.
In the same study, Simply Measured found that posts with at least one hashtag generated an average of 13 percent more engagement while posts with a location tag received an average of 29 percent more engagement. This was confirmed by their 2015 study where they found that posts with hashtags and a location tag received the highest average engagement.
Yet another Amazon service providing the possibility to make money online is the Audiobook Creation Exchange. You can create a standalone audiobook, or create an audio version of your eBook as complementary media. And you can narrate your audiobook yourself, or Amazon can put you in contact with a professional to help. Once sold, you can then earn up to 40% royalties per audiobook.
Sign up for a reputable affiliate network: Aside from Amazon, there are dozens of large reputable affiliate networks, such as Share-A-Sale, Clickbank, and Skimlinks, that specialize in connecting you with merchants who are looking for affiliates to sell their products. They charge relatively low commission fees for the privilege of connecting you with merchants, and the merchants on these sites tend to offer much higher commission percentages or set dollar amount payouts.
You can periodically post your product images where you can mention the price, some key points, and provide the link so people can purchase the product. It can be a good idea to show your product images in action, e.g. you can show how someone is using your product and how he or she is doing that. This helps your customers visualize using the product which can help influence a buying decision. The following example demonstrates the product from Nike in an interactive and interesting format without sounding too promotional.
When creating a membership site, always offer different plans and pricing tiers to appeal to your different categories of audience. Access to specific types of content is then dependent on the plan selected by a member. Membership fees can be a one-off payment or a repeat subscription. And you can even sell products on your membership site to boost your income.
Many people fancy themselves as designers. If you have a unique idea for a new product then it may be time to get it designed. This can be a long process involving prototypes, discussions with factories, package design, and much more. However, the profits once the product is on the market could be substantial. And remember, with Amazon FBA, your products can all be stored and shipped by Amazon, giving you time to think up your next invention. Learn more about Amazon FBA with my How To Start An Amazon FBA Business Guide.