Developing a content calendar is a must for any social media marketing effort as this allows you to maximize your valuable content especially if you’re working on multiple channels. It also helps to put in perspective the general feel of your social media account that you can’t otherwise notice outright by just scrolling on your posts. It keeps your posts relevant by planning ahead content involving popular and trending news. This ensures that you keep your content varied and interesting enough for your audience to stop scrolling and engage with your post. Use your mobile device and look for a scheduling tool to maximize efficiency managing your content.
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A great course to understand Instagram Marketing from scratch. Benji taught the course in a friendly manner. I never used Instagram before this course, but his teaching approach made me quite comfortable and I gradually picked pace. P.S: Benji, I would really appreciate if you could provide more examples related to Instagram Business tools as well.
Now, it’s time to plan out your show. If you’re doing an interview-style show, you’ll now want to start getting some guests involved. You can use your existing social network to reach out to people you already know or are connected with on Twitter or Facebook. You can also head to Medium or Amazon to find authors or experts on topics specific to your niche.
An example of reactive storytelling from a brand on Instagram is this post from Calvin Klein. On the day of the Oscars,actor Warren Beatty announced La La Land as Best Picture. But it turned out Moonlight was actually the winner… It turns out, Calvin Klein had just did a photoshoot with some of the Moonlight cast which made the gaff a perfect opportunity to react:
A good bio is your elevator pitch. Try to include the essentials about you and what you do. Use target keywords and action verbs to help people find you. The SE Ranking keyword research tool can help you find the top-performing keywords and phrases. For example, Nathan Chan, the founder of Foundr Magazine, focused on the topic of success, brand and posting informative content for young startup founders and business owners on a regular basis.
Putting the location tagging has a lot of benefits you should definitely try out. First of all, it helps improve your SEO and geo-targeting. In other words, people can view more relevant posts from a particular location. Secondly, you can increase engagement on your posts which will result in getting more followers. Finally, it lets your friends and family know your location. Once you add a geo-tag to your photos or videos, you can always edit your posts on Instagram. For instance, HelpCrunch promoted their geotag and encouraged users to share content to their location.
People tend to watch videos to the end that are 15 seconds or less. In this case, GIFs are more attractive than images, and they are shared more than JPEG or PNG formats. So, creating and posting eye-catching GIFs becomes mandatory. Instagram offers a great library of GIF stickers. Adding GIFs on Instagram Stories will help you mark key elements in your story and attract your followers’ attention.
Whether you have a website or are still dreaming up ideas for a blog, you can also look into affiliate marketing. With affiliate marketing, you partner with brands and businesses within the content of your website. If you mention a product or service, you link to that produce or service using a unique affiliate code you received when you signed up for that particular affiliate program. From there, you’ll make money any time someone buys a product or service through your link.
E-books represent about 20 percent of all book sales in the U.S. The good news is you don’t have to be a publisher with deep pockets to get in on the action. As a solo internet entrepreneur, you can sell ebooks directly from your own website. You can sell your own works or sell a public domain work. Simply upload it to your website (or seller account on Amazon) and start publicizing it on your social media platforms, on your email list, your blog, website, etc.
A particular campaign that works is a chain campaign. Create a partnership with 5-6 large accounts and have each one share an image of the campaign and the next channel with text introducing the campaign, which usually involves a winner of some sort of a contest. Channel one links to channel two, channel three links to channel four and so on. Everyone will gain new followers in the process and the last channel will introduce the account behind the contest and the winner. Another Instagram strategy that I found to work is to create a very specific theme for the account and stick to it. This includes colors, filters, style, subjects, etc. The more homogeneous they are, the better.
At G2 Crowd, we do employee Instagram takeovers on Fridays. For the whole day, one employee is given access to our Instagram account and shows our audience what their typical day looks like. Not only is this a fun way to get employees who aren’t in marketing involved in our social media strategy, but the takeovers have proven very successful regarding gaining followers (you can leverage your employees’ audiences).
Instagram marketing at its simplest consists of product photos, but it's not a strataegy that should be taken lightly! A combination of great photography and an action-oriented caption can definitely help you find success with Instagram marketing. A solid, consistent brand strategy for Instagram is to periodically post photos of your products with some additional information in the caption. In each caption, try highlighting the product's selling points, mention its price, and direct people to where they can get it.
For business owners who want to scale follower growth, it is important to build a strong Instagram community. If a user finds some time to read and comment on your post, take a few minutes to respond and thank them. Try to spend at least one hour on commenting, liking and following people. Ask questions or offer advice to your followers that will add a simple personal touch. If you actively engage with your audience, you can reach out to influencers and ask them to mention you. Making lunch meetings with influencers can also help you get more exposure. Introducing your Instagram profile through a friend will meet less resistance and result in getting new followers.
Teaching and tutoring English as a second language is a great way to make money online, not to mention open some doors for you to travel the world if you'd like. While full ESL (English as a Second Language) accreditation is recommended, as long as you’re a native speaker and have the ability to teach, there are people in countries such as Hong Kong or the UAE who are willing to pay upwards of $25/hr for you to tutor them English via Skype. Check out Indeed, Learn4Good and Remote.co for remote english tutoring jobs or sign up on a specialized site like VerbalPlanet or Chegg Tutors.
Instagram is a photo-sharing platform. The photo itself is key. You shouldn’t take a picture just to post one, and you certainly shouldn’t post just any picture. When you’ve determined your subject matter, be sure to keep in mind the following photography best practices. I know – it sounds like a lot of work. But I can tell you the brands that are absolutely slaying the Instagram game are taking the time to do this and seeing the results.
Signing up with Google AdSense will enable you to make money from advertising on your blog. Google AdSense will place relevant ads around your site, and if your site visitors click on these ads, you will earn a fee. Although each click only amounts to small change, if your blog has high levels of traffic, this will quickly amount to a reasonable sum.
Writing copy for websites is another great freelancing option for those who have a way with words. Copywriting can involve writing the text for websites, press releases, promotional offline materials including leaflets and brochures, and any other professional text for businesses. Writing copy can be better paid than blog writing. However, clients can be more fussy, as they want the highest quality writing for the forefront of their website or advertising campaigns. Many freelance writers offer both copywriting and blog writing amongst their services. This can be a good way to juggle regular but lower paid clients (blogging) with the higher paid but ad-hoc project based copy work.
Be professional. When you submit a résumé, don’t type it in ALL CAPS and please don’t avoid the caps lock like the plague. Know how to use it without looking incompetent. Write in complete sentences with proper grammar. Of course, there will be exceptions, but even with the exceptions, you must keep it professional. You’re building their view of you.
Instagram has already reached over a billion users. Every day over 95 million photos are shared on this app. We can’t ignore these facts. Marketers need to use Instagram as a prime place to effectively reach the right audience and establish a positive brand reputation. But you know what? Everyone knows how to create an Instagram account. But the question is: can your business become successful on Instagram? And how? Keep in mind that only having a well-thought-out marketing strategy and a strong brand identity can get real-world results. Let’s unwrap these 27 awesome Instagram tips for your marketing needs.
Now you’ve got many different options to start earning online. If you saw something that really interests you, try it out and learn more about it. If you’re really wanting to make a full-time income online, you need to be dedicated to learning how to do what you want to do. There are tons of free resources out there. You just have to search for them!
With Instagram’s change to an algorithmic timeline, timing is now one of many elements considered by the algorithm when it decides what content to show you. So it’s important to post at the times when your content is likely to pick up the most engagement. Our hunch here is Instagram’s algorithm may then determine this post should appear near the top of your follower’s feeds.
Good content is the key to your Instagram marketing success. Keep an eye on engagement-based content instead of promotional. Experiment with different types of content. You can use a mixture of videos, photos and text, a Carousel feature, a before-and-after sequence in one slideshow post or showcase your most popular products in different pictures. I really love the idea of “Spot the Difference” posts. It is a unique and fun way to focus on your brand without sounding self-promotional and can help to improve your engagement. Here is a good example from Paula Norris that demonstrates a “spot the difference” post. She shows how decreasing or increasing the portion of your food can influence your overall calorie intake.
Find your niche partners, collaborators, and champions: As you’re creating your course, look for notable people who are also creating content in the space. Look att how their businesses operate and incorporate that into your own plan. You can also reach out to any influencers and make them affiliates for your own course. This way, they’ll be incentivized to share your content with their own audiences (which can be a major way to generate your first sales—it helps if you're using one of the best CRMs for small business—and start building your own community!)
Amazon Mechanical Turk is a service that lets you make money online through doing paid microtasks. Each task is something simple that requires human interaction like rating search results, checking for the right spelling on search terms, categorizing the tone of an article, or even basic translating. You can do these tasks from anywhere you want and make money online from the world’s largest e-retailer.
Keep in mind though, you don’t need a website to do sponsored content since you can also get paid if you have a lot of social media followers. My wife has a pretty big Instagram following, and she gets all kinds of sponsorships. Not only does she get paid in cash, but we get a lot of free stuff, too. We’ve received free rugs, free lights, and free carpet cleaners. She only promotes things she loves though, so this strategy works really well for her.
On your Instagram feed, you can like, comment, and message posts. You can also save them, using the ribbon icon in the right corner. When you tap it, you’ll see Save to Collection pop up along the bottom of the post. If the image or video you’ve saved falls into a collection, such as UGC content or inspiration, you can create a collection for that content.
You might think is a no-brainer, but you'd be surprised! If your posts get hundreds or thousands of comments, this strategy is less feasible - but for a small business looking to grow its following and get more customers, responding to every (real) comment you get is an awesome way to build personal relationships with both potential and existing customers.
If you have nothing of value to sell from home then retail arbitrage might be a better option for you. Many people partake in arbitrage to earn a little extra money, and for some it has even become their full-time job. Retail arbitrage is the buying of goods at a low price and then selling them on a different platform at a higher price. Sales in shops provide ideal opportunities to pick up products for next to nothing. These can then be sold on eBay or Amazon for higher amounts, making you a nice profit.
We don't have to tiptoe around it - social media marketing can be needlessly time consuming, and Instagram is a prime culprit. It takes a lot of time to take great photos, edit them, and craft clever captions. Save the time you do have left over by using a scheduling app like Later or Buffer to plan out your Instagram posts days (or weeks, or months) in advance.
Has anyone ever told you you have a voice for radio? Are you great at creating original characters with just your voice? There are tons of people looking to pay for quality voice overs for their corporate videos, animation series, or educational videos. Check out Fiverr and UpWork or create a profile on a specialized site like Voices.com or The Voice Realm to get started making money online doing voice overs.