Designing a logo is an art that requires a mix of of creativity, business sense and psychology and when you get it right, you are able to create a logo that speaks to your target audience, builds trust, and acts as an symbol for your brand. To learn how to create a professional logo for your business or to discover top tips to help guide you, read our design blog.

He is the co-founder of Neil Patel Digital. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies. Neil is a New York Times bestselling author and was recognized as a top 100 entrepreneur under the age of 30 by President Obama and a top 100 entrepreneur under the age of 35 by the United Nations.
You can set up a website, gradually build up the content (articles, videos, podcasts, etc.), then eventually monetize the site through advertising, affiliate marketing, or even the direct sale of specific products or services. Even better, you can generally find whatever services and technical assistance you need online and free of charge. Later on, when your site develops a reliable cash flow, you can begin working with paid providers who can take your blog to the next level.
These tips and tricks will help you in the planning stage but constantly push yourself to be innovative and think different. Aspire to create content and decline the concept of accepting what others have done as best practice. In reality, best practice is a one way street to mediocrity and accepting the status quo. Instead, strive to create your own path and use instagram to best engage and connect with your audience.
Clearly, there's a lot of demand on Amazon, and if any product is going to sell, it's going to sell well on Amazon. But the goal here is to source the right products that will easily sell at the world's largest online retailer. Generally, products between $10 and $50 sell very well here. Just be sure to do the right market research before jumping on this bandwagon.
Clearly, there's a lot of demand on Amazon, and if any product is going to sell, it's going to sell well on Amazon. But the goal here is to source the right products that will easily sell at the world's largest online retailer. Generally, products between $10 and $50 sell very well here. Just be sure to do the right market research before jumping on this bandwagon.
You know those top-down cooking or craft videos you just can’t seem to get away from these days? There are people out there making a living from them. 78% of B2C companies depend on user-generated content, like those videos, for their marketing campaigns. You can sign up as a creator on a site like Darby Smart and potentially work with brands like Nordstrom, Mattel, and BarkBox. Or, use them to build your YouTube following and monetize through ads and views.
In 2016, Instagram replaced its original logo with a new, more modern and colorful version. The original logo was beige and brown, resembling an old-school, polaroid camera that Outkast sang about in its best (and only) hit. The revamped purple and orange design took some getting used to. And by that, we mean that we all had to search for at least 30 seconds when trying to find and open the Instagram app.
The most important part of such a collaboration is to estimate the ROI from a campaign. The practice shows that the ROI is very much determined by the brand’s intention. Many marketers are so focused on creating great content that they overlook what matters most - understanding the purpose of the collaboration, the objectives, and how to measure the ROI.

In the Lays & LuLuLemon instagram examples above you can clearly see how these brands are telling their story in different ways. Lays is focused on using a heavy branding approach with images and visuals covered with their logo and color pallete. On the flipside, LuLuLemon is focusing less on showing their product and brand logo and more around the ideas and feeling associated with the brand.


An example of a company that excels at this is Airbnb. The brand’s Instagram feed takes viewers on vacation, with each and every photo using a similar editing technique and filter. Each image consists of a similar color scheme of light blues, cool greys, and neutrals, which makes scrolling through the brand’s feed almost as enjoyable and relaxing as staying in one of their locations on holiday.

If someone tags you in a post, it’ll show up when you click person icon in the menu under your Instagram bio. Your followers can see this, too. To hide a tagged post from this menu, click the three dots in the top right corner and choose Hide Photos. Select the posts you want to remove and click Hide Photos again. This won’t remove the posts from Instagram, but it’ll remove them from your profile.
Get a custom logo design for your business at DesignCrowd, the #1 custom logo design service with 662,394 logo designers. Our community of professional designers are ready to create the perfect logo for you. Businesses across the globe have used DesignCrowd to get the right logo for their business. You can join them, simply start a logo design project today and get a logo you’ll love.
If you want to help shape products in their early stages, joining an online focus group or answering survey questions is a great way to make extra money online. They don’t pay as much as some of the other options we’ve highlighted, but you can join groups on sites like Survey Junkie, Swagbucks, and IPSOS that pay out through Amazon gift cards, check, or PayPal. You’ll be asked to provide a bit of information about your demographics (age, location, etc…), but after that you can get going making money through surveys.
29. Videos – This could be an entire section on it’s own. Many people have made money by creating YouTube videos. Evan of EvanTube is a kid and he has made millions by creating reviews of products that other kids his age would use. It’s not easy to get views into the millions, but once you do, you’ll start seeing some cash come in. Many bloggers have completely turned to videos to get their point across by starting a video blog.
Now, if you don’t know people who might want your coaching services, there are a number of online tools and communities that make it incredibly easy to find clients and teach, on just about any topic area you can think of. Community driven platforms like Savvy.is, Clarity.fm, and Coach.me provide you with a network of potential clients to interact with, as well an integrated payment solution.
If you offer freelance services or have a physical services business, then creating a blog is a must. On your blog you can write about the services you offer and how they will benefit your clients. Importantly you can add a ‘Services’ page, outlining the services you provide, what they include, and any other important information potential clients may need. This is an effective way to promote your services, generate leads, and increase your revenue.
If you are really short on cash and need some immediate funds then you should start by looking around your house. Clear out your cupboards and find any items lying around that you don’t need or haven’t used for a while. Then sell them on eBay. Just because they are gathering dust in your cupboards, doesn’t mean someone else won’t snap them up. Simply sign up with eBay, list your products and then, as they are sold, send them off to the buyers.
It’s one of the oldest and most proven ways to make money – buy low, sell high. The buy low part comes from searching garage sales, estate sales, and even thrift stores to find items that are in good condition (“gently used”) but selling well below what they would if they were brand-new. In this way, you might be able to acquire an item for $5, and later sell it for $50.
Putting the location tagging has a lot of benefits you should definitely try out. First of all, it helps improve your SEO and geo-targeting. In other words, people can view more relevant posts from a particular location. Secondly, you can increase engagement on your posts which will result in getting more followers. Finally, it lets your friends and family know your location. Once you add a geo-tag to your photos or videos, you can always edit your posts on Instagram. For instance, HelpCrunch promoted their geotag and encouraged users to share content to their location.
Robo-advisors are diversified investment accounts that are automatically managed by a computer algorithm (as opposed to a human money manager). If you want to invest, but don’t have the money, or don’t want to invest with a money manager, robo-advisors are for you! Robo-advisors make investing easier—and cheaper—so they’re perfect for new investors.
A niche affiliate site often presents like an eCommerce store. To get started with an affiliate site, choose your niche then display products with pictures, descriptions, and prices, just as you would on an online store. However, when visitors click the ‘buy’ button, they will be taken directly to Amazon, to make the purchase. You then make an affiliate fee for sending the traffic to Amazon, but have none of the packaging hassle, or initial financial output creating or buying the products.
Fiverr: Israeli-based Fivver was started in 2010 by Shal Wininger and Micha Kaufam. It's a great resource for selling just about any service online. You can offer gigs as low as $5 but also get paid much more for upgrades and add-ons. There are plenty of providers earning 6 figures on Fiverr so it's definitely a worthwhile cause for generating a healthy income. Just ensure that you provide some serious value. 
Developing a content calendar is a must for any social media marketing effort as this allows you to maximize your valuable content especially if you’re working on multiple channels. It also helps to put in perspective the general feel of your social media account that you can’t otherwise notice outright by just scrolling on your posts. It keeps your posts relevant by planning ahead content involving popular and trending news. This ensures that you keep your content varied and interesting enough for your audience to stop scrolling and engage with your post. Use your mobile device and look for a scheduling tool to maximize efficiency managing your content.

Compared to videos and photos, Instagram Stories require more active engagement by users. A user must tap into your business’ story at the top of the feed to engage with the content and from here they can watch it in full, tap through, or swipe out of Stories completely. So in addition to impressions and reach, you can also uncover your Stories’ exits and replies.
Medium is an online community where anyone can post articles and essays and get them in front of their audience of millions of monthly readers. While it can be a great place to build your audience for your own blog or find customers for your consulting business, with Medium’s new Partner Program, you can now make money online whenever someone reads your articles. Register for free and you can choose whether your articles are freely available or only readable by those people paying $5/month for a premium Medium membership. You’ll make money based on the amount of people who read and engage with your posts each month.
If you're looking to address some immediate financial needs, then the app economy is likely right for you. Thanks to the global sharing phenomenon, launched in part by our smartphones and ever-burgeoning global connectivity, you could easily opt for some quick active income by using well-known apps. From ride sharing to deliveries and even quick tasks, there's an app for that today, as the saying goes. 
Walk around your neighborhood or town and I’m sure you’ll see tons of great local businesses with terrible design. However, with increasingly easy-to-use tools like Adobe Illustrator, Venngage, Stencil, and Visme, just about anyone with a creative mindset and a good amount of motivation can start making money online by being a graphic designer for local companies.
If you’re a skilled worker in a specific niche, like marketing, design, or software development, there are specialty marketplaces that cater just to you. These are amazing places to make money online as you know that the people visiting them are looking specifically for the skills you have. Check out places like 99Designs or Dribbble for designers, Cloudpeeps for marketing and SEO professionals, and TopTal, Crew, or Gigster for high-level software developers. Once you've built up your development skills, you can begin building a brand for yourself as a higher-value consultant and start charging brands for larger projects like implementing an entire WordPress security overhaul or migrating a website from http to https.
Another type of content that is anything that shows the inner workings of your organization. People are looking for transparency and an inside look at how things are built or done within your organization. For years, brands and organizations have built their businesses on the promise of 43 secret herbs and spices instead of giving the inside scoop.
Research other listings in your city on AirBnB and see what the going rate is for a place like yours. You could also just rent out a private room as well or even a bed in a shared room. In fact, that's how AirBnB got its start. However, you might find it hard in the beginning without reviews, but as long as you take really good care of your guests and provide a lot of value, the reviews will eventually come rolling in.
On Fridays, they often run a contest called #NecktieFridays where they encourage guys from all over the world to upload photos in their neckties for a chance to win a Frank & Oak tie.When the user uploads the photo it is connected to the #NecktieFriday hashtag which is followed by a handful of other users on a regular basis. This is a type of user generated content that is directly influenced by the brand but done so in a unique, compelling way.
Whether you have a website or are still dreaming up ideas for a blog, you can also look into affiliate marketing. With affiliate marketing, you partner with brands and businesses within the content of your website. If you mention a product or service, you link to that produce or service using a unique affiliate code you received when you signed up for that particular affiliate program. From there, you’ll make money any time someone buys a product or service through your link.
You might think is a no-brainer, but you'd be surprised! If your posts get hundreds or thousands of comments, this strategy is less feasible - but for a small business looking to grow its following and get more customers, responding to every (real) comment you get is an awesome way to build personal relationships with both potential and existing customers.
With Instagram, we find it effective to use as many of the 30 hashtags that you’re allowed per post. Be sure the tags are relevant to your post and brand and that they are worthy of including (they give you that handy preview of how many people are using a given hashtag, very useful). We tend to use only a couple of tags in the primary Instagram post, but follow up with a comment that includes many additional relevant hashtags (this still counts when other people are searching for those tags). Additionally, though web traffic should not be a primary objective of Instagram; you can still send people to one link — the one that you place in your bio. This is why you’ll often see IG posts that say “Click the link in our bio for more info.” Instagram has intentionally not allowed users to post active links within the text section of their posts. So get crafty with how you entice followers to click through to your bio link, and change it frequently so that you’re not constantly repeating your ask.
5. Fiverr – Fiverr is a great place to make a few bucks or spend a few bucks if you need some of the services people offer. Basically, everything is $5. You either pay $5 or charge $5. They call them “gigs.” You can offer your services however you choose. If you sell art and you’re fine selling pieces for $5 each, that’s a gig. If you’re a graphic designer and you want to offer your services for $10/hour, simply offer a 30 minute gig. If they need two hours of graphic design, they pay you $20, or $10/hour by buying four gigs.
We use influencer marketing as part of our digital marketing strategy for Instagram, and it’s our favorite platform because we get the most engagement out of it. Our target audience includes fashion oriented people who attend music festivals and enjoy electronic dance music. We engage in influencer marketing in a variety of ways. First, we find popular accounts who meet our criteria for selection, and we engage in a conversation to gauge whether or not it’s a good fit. Often times, we will send one of our products to an influencer for free, in exchange for an honest review that is posted to their Instagram followers. For us, the most important element of an influencer package, aside from cultural fit, is the overall reach of their account. We measure our return on investment based on the number of impressions we receive, how much referral traffic we get, and of course – how many sales come as a result of the campaign.

People tend to watch videos to the end that are 15 seconds or less. In this case, GIFs are more attractive than images, and they are shared more than JPEG or PNG formats. So, creating and posting eye-catching GIFs becomes mandatory. Instagram offers a great library of GIF stickers. Adding GIFs on Instagram Stories will help you mark key elements in your story and attract your followers’ attention.


If you are a budding photographer and would like to be paid for your craft then you should consider setting up your own photography website. This is a great way to not only promote your services as a photographer, but also to sell your images. You can charge visitors a fee to download your images. Or, if you’d rather, turn your site into a paid membership site, with free downloads of all images for paying subscribers.

Instagram is an excellent platform on which to connect with various social media influencers. These social media stars have already built up a following of their own, so these posts typically perform exceedingly well. If you’re interested in connecting with an influencer, consider how other brands in a similar industry have gone about it before. Does the influencer post from their own account? Or, do they do a sort of “takeover” on the brand’s account?


Provide excellent customer service. Answer any questions buyers post as quickly as possible. Be professional and courteous. Positive communication builds your reputation with buyers and gets you return business. Also, package your product well and ship it out quickly. Allowing an item to become damaged or taking too long to ship can negatively affect your reputation among buyers. Wrap all items, especially fragile ones, in appropriate packaging. Commit to shipping items as soon as you receive payment.[32]
Upwork: This website offers a great marketplace for selling just about any professional service. You don't need a merchant account, website of your own or anything else for that matter. All you need to do is be able to provide a high-quality service at a reasonable price. But be informed, you will have to compete with many others that are constantly bidding on open jobs. 
My 10-year-old son brought home a book from our park’s free library box. It was a biology textbook – teachers edition. He said it looked interesting and hey, it was free (having no idea you could sell it). I scanned it in my Amazon seller app and realized it was worth around $150. He was so excited. We listed it for sale for $130 and it sold! Going to tell him, he just made $130!

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Whenever you post an Instagram story, be sure to check how many people are viewing it. If you post more than one, then it’s also important to see how many people are clicking all the way through it. If 100 people view the first slide of your Instagram story, but only 10 people click all the way through to the end, there’s probably something you could improve for next time.
When you’re not as well known as a Starbucks, your bio is definitely the most important step in your account set up. You have under 200 characters to tell the world (1) why your instagram page is worth following and (2) what you offer as a service or product. Additionally, you have a chance to take an approach similar to Starbucks and encourage users to share content relevant to your brand using a specific hashtag.

Want to learn more about the art of logo design? Check out our Beginner’s Guide to Logo Design and learn everything you need to know to create the perfect logo for your business—how to find the idea your brand stands for, the different types of logos, choosing the right icon and font to impress your customers, and more. Or you can download the book and read it later.
Find a profitable niche. Starting with your interests, write down as many niche ideas as you can. Think about topics people might search online. Ideas include passions (like surfing or body building), fears (like spiders or speaking in front of crowds) and problems (like getting out of debt). Do keyword research to see it others are interested in the topic. Find out if a domain name is available that matches the keyword 100 percent. [7]

In 2016, Instagram replaced its original logo with a new, more modern and colorful version. The original logo was beige and brown, resembling an old-school, polaroid camera that Outkast sang about in its best (and only) hit. The revamped purple and orange design took some getting used to. And by that, we mean that we all had to search for at least 30 seconds when trying to find and open the Instagram app.

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