If you've developed valuable skill sets or picked up certifications within your industry over the years, offering your consulting services to local business owners can be a lucrative way to make money online. Whether you're an expert marketer, business strategist, or manufacturing aficionado, there's likely a local business owner who's willing to pay you to help them solve an issue with their company. Start with this 18-step checklist to becoming a local business consultant from Karyn Greenstreet and then use my guide to crafting an effective cold email to convince them to hire you. 

Having regular guest segments is an awesome way to bring both variety and consistency to using Instagram Stories for business. To try it out with your own business: you can choose someone from your company for a “day-in-the-life” story, or you can partner with other businesses in your industry to swap stories for the day. It will help vary your content and keep your customers coming back for more.
We use influencer marketing as part of our digital marketing strategy for Instagram, and it’s our favorite platform because we get the most engagement out of it. Our target audience includes fashion oriented people who attend music festivals and enjoy electronic dance music. We engage in influencer marketing in a variety of ways. First, we find popular accounts who meet our criteria for selection, and we engage in a conversation to gauge whether or not it’s a good fit. We also use a platform called Tomoson, which is tool that helps pair influencers with brands. Often times, we will send one of our products to an influencer for free, in exchange for an honest review that is posted to their Instagram followers. For us, the most important element of an influencer package, aside from cultural fit, is the overall reach of their account. We measure our return on investment based on the number of impressions we receive, how much referral traffic we get, and of course – how many sales come as a result of the campaign.

Do you see all of those articles, tutorials and guides all over the Internet? Somebody wrote every one of them! If you have decent writing ability (no, you don’t need a journalism degree!), and knowledge in a few specific topic areas, you can be one of those writers. It’s an opportunity to make money online and without ever leaving your home. It’s also the kind of venture that can start out as a small side business, but grow into a full-time career.


Let me explain. Because it's owned by Facebook, Instagram Ads shares the Facebook Ads platform, which is an incredibly powerful tool that allows you to target people based on the things Facebook knows about them - including demographics, interests, and more. It's an immensely useful way to reach people you can turn into customers, instead of simply marketing to your existing followers (who are likely already customers).
Then once you’ve got your domain name and hosting sorted out, it’s time to pick a CMS, or Content Management System, that will let you update pages, build your blog and integrate with all the other services you need. It’s hard to go wrong with WordPress—the CMS powering close to a quarter of the internet. Keep in mind that eventually as you start growing traffic to your blog, you'll be wise to invest in a managed WordPress hosting plan, where all of the settings are custom-tailored and optimized to work particularly well with WordPress-powered websites.
Instagram is an excellent platform on which to connect with various social media influencers. These social media stars have already built up a following of their own, so these posts typically perform exceedingly well. If you’re interested in connecting with an influencer, consider how other brands in a similar industry have gone about it before. Does the influencer post from their own account? Or, do they do a sort of “takeover” on the brand’s account?
Research individual companies in your desired niche: If possible, it’s always better to become an affiliate directly with a company (if they have an internal affiliate program), as no one else will be dipping into your commission rate. This is the preferred route for most of the prominent affiliate marketers, including Pat Flynn. Unfortunately, it’s also the most work, as you’ll have to do the research yourself to see who offers programs (they’re usually listed in the website footer).
Is there a product or service that you are particularly enthusiastic about? If you are, you may be able to develop a website that is built around selling it. You don’t have to be the actual provider of the product or service either. There are many businesses that offer these products and will allow you to sell them on an affiliate basis. For example, you may be able to sell a product on your website for a commission of 20% or 30% of the sale price.
There are many ways to get people onto your list. Lead magnets are one such resource. For example, you can build ebooks, checklists and cheat sheets. But you can also do content upgrades, such as PDF versions of an article with added resources in them, four-part video training series, and more. Think about your audience and what you can offer them to better serve them, then treat them with some respect and you'll eventually reap the rewards.
One factor that you must be aware of though is that Care.com is a peer-to-peer arrangement. That means that you will be in direct competition with other pet sitters in your area. You must price your services competitively in order to get business. Once you begin to develop a list of regular clients, you will be in a better position to raise your rates. This will be particularly true as you get referrals from those customers.
Instagram also allows you to tag another account in your Story, which is a great way to connect with other businesses and your followers. To tag someone, type the “@” followed by the username you’d like to mention. This makes the tag clickable so that viewers can visit the tagging profile. You’ll receive a notification if you’ve been mentioned in someone’s story.
Fiverr: Israeli-based Fivver was started in 2010 by Shal Wininger and Micha Kaufam. It's a great resource for selling just about any service online. You can offer gigs as low as $5 but also get paid much more for upgrades and add-ons. There are plenty of providers earning 6 figures on Fiverr so it's definitely a worthwhile cause for generating a healthy income. Just ensure that you provide some serious value. 
You can circumvent this by using monetization tools like Curalate's Like2Buy or Have2Have.It that make your Instagram feed shoppable. They create a page that replicates your feed, allowing people to click on specific photos to get information on the products featured in each image. This is awesome for companies with multiple products, as it allows you to link to a single place from your bio that acts as a hub for all of your links and products.
Need more ideas on how to make money online? Another strategy is using webinars to market your product, service, or course. I’ve done webinars to promote my financial planning practice and to drum up interest in my online course for financial advisors. With a webinar, you’re basically offering a lot of tips and advice for free — usually in a live format. At the end though, you pitch your paid product or service with the goal of securing a few deals.
Before I talk about some of the methods for making money online, I wanted to address the role of pain versus pleasure. Every decision that we make in life is weighed on a pain-versus-pleasure scale. We will always do more to avoid pain than we will to gain pleasure, plain and simple. However, this is also what holds us back from succeeding in any endeavor.
25. Products – You can create your own product, such as an ebook or computer software. You would then use your blog as a promotion tool to get people to buy your product. As long as you create a legitimate product with a whole lot of value, you should be able to get some buyers, but like everything else with a blog, you’ll need the traffic to get the sells.
Then once you’ve got your domain name and hosting sorted out, it’s time to pick a CMS, or Content Management System, that will let you update pages, build your blog and integrate with all the other services you need. It’s hard to go wrong with WordPress—the CMS powering close to a quarter of the internet. Keep in mind that eventually as you start growing traffic to your blog, you'll be wise to invest in a managed WordPress hosting plan, where all of the settings are custom-tailored and optimized to work particularly well with WordPress-powered websites.
Whether it’s an important consumer application, a specialist app to solve a particular niche problem, or even a time-wasting game you can play on your phone, you can create a massively successful business if you build software that helps people. (Look at the rise of Slack—the team communication software that went from side project to billion-dollar company in just 2 years.)
The first follows the startup path we outlined above: You have a disruptive idea for an app or piece of software, you validate the idea with real customers, and then raise money to hire developers or a development studio to build, launch, and scale your software. If you’ve done everything right, your software will be accepted to the Apple and Google Stores and you’ll make money every time someone downloads it or pays for a premium feature.
It creates smooth, time lapse videos with built-in stabilization. To create your own Hyperlapse videos, download the app and give it to access your camera. Tap the circle once to stop and start your recordings. Once you’re done recording, you can choose a playback speed between 1x and 12x. Save the final Hyperlapse video to your camera roll to upload later.
A niche affiliate site often presents like an eCommerce store. To get started with an affiliate site, choose your niche then display products with pictures, descriptions, and prices, just as you would on an online store. However, when visitors click the ‘buy’ button, they will be taken directly to Amazon, to make the purchase. You then make an affiliate fee for sending the traffic to Amazon, but have none of the packaging hassle, or initial financial output creating or buying the products.
Once you’ve gathered a list, put together a template outreach email (as you’ll be doing this over and over) that’s short and clear with expectations. Tell your potential interviewee who you are, what your podcast is about, and what you’re asking of them. Do a few test interviews with friends and family to make sure everything is being recorded at the quality you want and then book your first episode.
An example of reactive storytelling from a brand on Instagram is this post from Calvin Klein. On the day of the Oscars,actor Warren Beatty announced La La Land as Best Picture. But it turned out Moonlight was actually the winner… It turns out, Calvin Klein had just did a photoshoot with some of the Moonlight cast which made the gaff a perfect opportunity to react:
This is similar in concept to micro-tasks, except that it is oriented toward specific services, such as cleaning services, pest inspection, handyman services, house cleaning, lawn & garden services or any of the skilled trades. It might actually be more accurate to say that it is a platform where skilled service providers can offer their services to site visitors, similar to Angie’s List.
A logo design app is not going to create a branding masterpiece – but you know this. Some people are simply looking for a quick, cheap logo that reflects their start-up brand until it has expanded enough to merit a full brand identity created by a professional designer or agency. Here are five logo design makers that are fast, sophisticated and good value.
Find an audience for your passion or hobby and you’re all set to make money online doing something you love via a niche website. That of course, is easier said than done. Creating a profitable niche website takes time and is not intended for the faint of heart. But, if you can hurdle the steep challenges and positively answer a few key questions on whether the website business idea you’re thinking about is profitable, then you can begin building it and eventually monetize through advertising, affiliates, or other relevant products.
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