Instagram can be a relatively passive platform. What I mean by this is that people browse their feeds without much intent - they usually do it to keep up on the latest with their connections or idly do it to pass the time. If you want to drive sales through Instagram, it's important that you engage followers with content that turns them into active viewers, rather than passive scrollers.
When choosing a symbol for your logo there are three things to consider. 1. Understand your brands personality or culture. 2. Understand your audience and target them for memorability. 3. Choose a design associated to your business industry. Each industry has its own symbol type that automatically helps your customers associate your business with it. Browse through the following industries to find out how their symbols differentiate from each other
Starting a podcast, like making a YouTube channel or blog, comes down to telling interesting stories and building an engaged audience. I’m probably sounding like a broken record by now, but you need a niche that you’re interested in and there’s already a demand for. Come up with a list of topics you’d like to talk about and then search iTunes charts, Google Trends and other podcast research sites like cast.market to see what’s currently out there and popular.

If you are a budding photographer and would like to be paid for your craft then you should consider setting up your own photography website. This is a great way to not only promote your services as a photographer, but also to sell your images. You can charge visitors a fee to download your images. Or, if you’d rather, turn your site into a paid membership site, with free downloads of all images for paying subscribers.
Please note that some of the links below are affiliate links and at no additional cost to you, I will earn a commission. Know that I only recommend products, tools and learning resources I've personally used and believe are genuinely helpful, not because of the small commissions I make if you decide to purchase them. Most of all, I would never advocate for buying something that you can't afford or that you're not yet ready to implement.
If you have a background in marketing and a passion for a particular niche, then organizing a virtual event may be just up your street. A virtual event could span across a day or longer. Individual live sessions would be run by experts in the field. And conference features would include live question and answer sessions, forums, and plenty of free giveaways. Visitors to the virtual event would pay to attend, so the more effective your promotion of the event the more money you would make.
I know – this sounds like a lot of work. And, I’ll be honest with you, it is. Taking the time to edit each photo and ensure it fits with your brand’s aesthetic is indeed an extra step that other social media platforms don't require. That said, it’s more than worth it. This step can be the difference between having an Instagram profile that looks cluttered and disorganized and having an Instagram profile that looks like your favorite influencer developed it.
Let me explain. Because it's owned by Facebook, Instagram Ads shares the Facebook Ads platform, which is an incredibly powerful tool that allows you to target people based on the things Facebook knows about them - including demographics, interests, and more. It's an immensely useful way to reach people you can turn into customers, instead of simply marketing to your existing followers (who are likely already customers).

Ready to enter the ecommerce fray? Why not sell your own stuff. Of course, along with selling your own stuff on your own website comes a whole slew of both responsibilities and technical configuration and requirements. For starters, you'll need a website and a hosting account. You'll also need a merchant account (sure you can use Stripe or PayPal). Then you'll need to design that site, build a sales funnel, create a lead magnet and do some email marketing.
While just about anybody can be found on Instagram, the photo-sharing platform is especially popular among millennials. Nearly 60 percent of 18-to-29-year-olds use Instagram, which is why trendy boutiques and restaurants do so well on the platform. As much as I hate when people say millennials are killing chain restaurants (I still love my Chili’s), I can’t argue that our generation loves to post pictures of a decked out milkshake or the neon sign at Chicago’s most-photographed brunch spot. 
On Fridays, they often run a contest called #NecktieFridays where they encourage guys from all over the world to upload photos in their neckties for a chance to win a Frank & Oak tie.When the user uploads the photo it is connected to the #NecktieFriday hashtag which is followed by a handful of other users on a regular basis. This is a type of user generated content that is directly influenced by the brand but done so in a unique, compelling way.
A niche affiliate site often presents like an eCommerce store. To get started with an affiliate site, choose your niche then display products with pictures, descriptions, and prices, just as you would on an online store. However, when visitors click the ‘buy’ button, they will be taken directly to Amazon, to make the purchase. You then make an affiliate fee for sending the traffic to Amazon, but have none of the packaging hassle, or initial financial output creating or buying the products.
To test these websites, you’ll be asked to visit the site in question and record your reactions and thoughts as you go through it. To get started making extra money online by testing websites, sign up for some of the most popular services like UserTesting.com, Userlytics, TryMyUI, Userfeel, TestingTime (for people outside the U.S), or Side Income Jobs.
Real-time marketing comes into play here as well. Brands can react to a major event immediately, display their participation in an event to help raise attendance/sales numbers and promote product launches faster. Real-time marketing is becoming more relevant in terms of being necessary because society wants everything right now, they want updates and news stories right now, not hours later on their local news channels.
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This has become a popular business model for online entrepreneurs over the past several years, and will probably just continue to grow in popularity. The best thing about selling online courses is that once you do the up-front work in creating the course and setting up your marketing strategy, you can get paid over and over again for work you do once.
Ucraft is probably best known as a website builder, but amongst its browser-based web tools you'll find an excellent logo maker. It is also completely free! The designs are compatible with all major social accounts: Instagram, Facebook, Pinterest, LinkedIn or even Twitch, and you can download it as a PNG or an SVG file (although the latter will cost you $12, boo!).

Holly told me she started writing content in 2011. At the time, she still worked a full-time job but created content online part-time to supplement her income. Over time, she was able to double and triple her rates until she could quit her full-time job to write. These days, she makes bank as a freelance writer and teaches others to do the same via her online course, Earn More Writing.
Whether it’s an important consumer application, a specialist app to solve a particular niche problem, or even a time-wasting game you can play on your phone, you can create a massively successful business if you build software that helps people. (Look at the rise of Slack—the team communication software that went from side project to billion-dollar company in just 2 years.)
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So, I put together a free master course for you to take that spreads out all of the work involved in starting a blog, into a series of action-packed lessons. My free course breaks the entire process of starting a blog down into an incredibly simple 7-day process for going from 0 to publishing (and promoting) your first blog post in just 1 week. I can't recommend it enough.
Sponsored posts work much in the same way as paid guest posts, but they are posted by big businesses instead of individual bloggers. Therefore, the scope for fees is much higher, as businesses have larger marketing budgets than humble bloggers. Having sponsored posts by large companies will also help promote your site as reputable and as a leader in its field.
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Learn then selling guidelines. Each marketplace has guidelines that define what you can and cannot sell. State and federal laws also impact what items are prohibited. In general, you cannot sell alcohol, weapons, service contracts, animals or event tickets. Also, while not always prohibited, you may find restrictions on how you can sell items in some categories, such as art, gift cards and coupons.[27] eBay, Craigslist and Amazon publish these guidelines on their websites.
We don't have to tiptoe around it - social media marketing can be needlessly time consuming, and Instagram is a prime culprit. It takes a lot of time to take great photos, edit them, and craft clever captions. Save the time you do have left over by using a scheduling app like Later or Buffer to plan out your Instagram posts days (or weeks, or months) in advance.
Tools & Resources: I’ve written a pretty comprehensive guide on the best web design software that covers both free and premium software packages. If you’re serious about becoming a web designer, then I recommend purchasing the full Adobe Creative Cloud Suite. At $49.99 per month, this is probably a bargain considering what you can achieve with this set of tools.
Using Instagram for marketing can be tough because you only have one link. That just means you have to use that one link creatively for marketing your business. Don’t use the homepage of your website for your one link; use something specifically created for Instagram. To maximize the use of the one link you get on Instagram, make sure the page you link to is optimized for relevant content to your Instagram feed and description. Don’t simply put in your website home page but rather a relevant page that ties into the content you share on Instagram. If you share pictures of your product in different situations, make sure you’re linking to a page where people can immediately find that product. The more closely the content of the page of your one link is related to the content of your Instagram profile the more effective it will be.
If I have a blog that is getting 100,000 page views a month that means that I’m probably getting at least 50,000 people to the site (most blogs will do between 1.2 to 1.4 pages per session). That means I have to try and get some small percentage of those people to buy something from me if I really want to do well. If I can’t get them to buy something then (in some cases) I have ads running on the site that will make me money anyways.
For business owners who want to scale follower growth, it is important to build a strong Instagram community. If a user finds some time to read and comment on your post, take a few minutes to respond and thank them. Try to spend at least one hour on commenting, liking and following people. Ask questions or offer advice to your followers that will add a simple personal touch. If you actively engage with your audience, you can reach out to influencers and ask them to mention you. Making lunch meetings with influencers can also help you get more exposure. Introducing your Instagram profile through a friend will meet less resistance and result in getting new followers.
Developing a content calendar is a must for any social media marketing effort as this allows you to maximize your valuable content especially if you’re working on multiple channels. It also helps to put in perspective the general feel of your social media account that you can’t otherwise notice outright by just scrolling on your posts. It keeps your posts relevant by planning ahead content involving popular and trending news. This ensures that you keep your content varied and interesting enough for your audience to stop scrolling and engage with your post. Use your mobile device and look for a scheduling tool to maximize efficiency managing your content. 

Ucraft is probably best known as a website builder, but amongst its browser-based web tools you'll find an excellent logo maker. It is also completely free! The designs are compatible with all major social accounts: Instagram, Facebook, Pinterest, LinkedIn or even Twitch, and you can download it as a PNG or an SVG file (although the latter will cost you $12, boo!).
Instagram is an excellent platform on which to connect with various social media influencers. These social media stars have already built up a following of their own, so these posts typically perform exceedingly well. If you’re interested in connecting with an influencer, consider how other brands in a similar industry have gone about it before. Does the influencer post from their own account? Or, do they do a sort of “takeover” on the brand’s account?
For business owners who want to scale follower growth, it is important to build a strong Instagram community. If a user finds some time to read and comment on your post, take a few minutes to respond and thank them. Try to spend at least one hour on commenting, liking and following people. Ask questions or offer advice to your followers that will add a simple personal touch. If you actively engage with your audience, you can reach out to influencers and ask them to mention you. Making lunch meetings with influencers can also help you get more exposure. Introducing your Instagram profile through a friend will meet less resistance and result in getting new followers.
If you live in an area where Uber or Lyft operate, why not become a driver? If you're looking to make some short-term cash, you can definitely rake it in by working for one of these popular car-hire apps. As long as your vehicle fits within the specifications of their program, and you have a clean license, you could do this on the side, especially if you're in a crunch for cash.
In order to improve your Instagram marketing, you need to increase your following on a steady and consistent basis. After all, the more people that come in contact with your brand and follow you on Instagram, the larger your audience is that you can potentially reach every time you post. Here are seven easy to implement Instagram marketing tips that will help you grow your brand -- for free.

Instagram is steadily turning out to be one of the most popular and engaging social media apps. With over 8 million registered business accounts, it has become a proven social media platform for marketing and brand building. About 80 million photos are uploaded to Instagram every day by its huge, active user base that you, as a business, can tap into.

To get a clear view of your online activity success, you should definitely monitor Instagram metrics (posts and followers, latest posts, posts, top posts, likes and comments, engagement rate etc.). It is also important to compare your results to those of your competitors. Thus you can spy on what works best for them. It’s always a good idea to learn from the best practices. Metrics dashboards help catch the moment when something goes wrong (less comments, likes etc), as visual information is always more digestible. In other words, measuring is absolutely necessary, and it’s easier to monitor metrics on dashboards. There are a lot of online dashboard services, including Octoboard, with its forever free version. 

I know – this sounds like a lot of work. And, I’ll be honest with you, it is. Taking the time to edit each photo and ensure it fits with your brand’s aesthetic is indeed an extra step that other social media platforms don't require. That said, it’s more than worth it. This step can be the difference between having an Instagram profile that looks cluttered and disorganized and having an Instagram profile that looks like your favorite influencer developed it.
Creating a video series and selling it as a digital download on your blog, much like an eBook, can be another great seller. A video course, teaching viewers a specific skill or how to achieve a particular activity, may well resonate with your audience. If you are going to go down this route then your videos need to be as professional as possible so you should consider investing in some video and lighting equipment, as well as editing software.
Before I talk about some of the methods for making money online, I wanted to address the role of pain versus pleasure. Every decision that we make in life is weighed on a pain-versus-pleasure scale. We will always do more to avoid pain than we will to gain pleasure, plain and simple. However, this is also what holds us back from succeeding in any endeavor.
If you're looking to address some immediate financial needs, then the app economy is likely right for you. Thanks to the global sharing phenomenon, launched in part by our smartphones and ever-burgeoning global connectivity, you could easily opt for some quick active income by using well-known apps. From ride sharing to deliveries and even quick tasks, there's an app for that today, as the saying goes. 
If you have specific writing/journalism skills or are adept in various IT/software domains, freelancing may prove to be a lucrative source of secondary income. Increasingly, companies are implementing a content marketing strategy and turning to outside sources for specific assignments, and if you can prove your worth there will be more work available. Even simple skills like data entry may be to your liking, provide you can offer at least 5-10 hours weekly.
And while it will take time to build up a big-enough audience to attract advertisers and other ways to make extra income from your podcast, the opportunity is there. John Lee Dumas interviews entrepreneurs seven days a week for his podcast Entrepreneur on Fire and now makes more than $200,000 a month from it. In fact, John publishes all his income online and showed that he’s made almost $13 million since launching in 2012.
Did you know that there are over 2 billion people using social media in 2017? An eye-popping 75% of consumers are using social media to help them make their buying decisions? If you’re not currently using Instagram marketing to promote your brand or business, you’re missing out on real sales. Instagram is quickly becoming the more useful of the social media platforms to create brand awareness, drive traffic and boost sales.
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